Acquire offline and through Retail, customers for wu.com
- Our Ambition
- Create new growth opportunities thanks to a unique on/offline program.
- Nurture the awareness and drive wu.com performance.
- Our Approach
- Development of an Ambassadors Program “recruit small business offline, incentivize them to become ambassadors of the online service”.
- POS visibility on geo-targeted areas personalized per class of trades.
- An exclusive methodology to calculate ROI and track the source of the transactions online.
- Benefits
- Visibility on more than 350 POS with a strong ROI vs. a classical OOH campaign.
- Strong endorsement of the concept and consolidated affinity to the brand.